|
This position calls for excellent communication skills and a
passion for consumer internet products. Strong communications
skills matched with an in-depth understanding of the internet
media sector and leading consumer internet services are absolutely
necessary in order to excel into and enjoy this position.
This position is available in Kavacık, İstanbul.
Job Description:
- Increase brand awareness, and improve overall user and advertiser
experience.
- Define marketing messages for company brands and conduct integrated
marketing communications program.
- Create and manage the marketing content and messaging on our
corporate website
and other internet properties.
- Create marketing campaigns. Develop viral and promotional
user marketing programs.
- Prepare PR programs and execute ongoing PR campaigns.
- Conduct qualitative and quantitative research to evaluate
marketing effectiveness.
- Analyze customer behavior patterns, website traffic, premium
membership acquisition
rates ad other performance indicators to gain customer insight and, in turn,
build
long term strategy.
- Prepare and edit user and corporate newsletters, press releases,
media kits and edit
the copy in all marketing materials.
Requirements:
- BS/BA degree preferably in Business Administration, Marketing,
Communications or PR.
- Minimum 2+ years of marketing experience in the consumer goods
market.
- Should have managed a consumer brand and have in depth experience
in brand building with
an emphasis on running marketing communication campaigns.
- Superior communication skills and high levels of creativity.
- An in-depth understanding and familiarity of consumer internet
services.
- Ability to define and establish marketing messages, strategies
and tactics covering
the company's brands.
- Ability to analyze trends and develop solid strategic marketing
plans and conduct marketing
campaigns.
- Should have direct experience managing broad-reach consumer
marketing campaigns
or launching consumer web-based products or services.
--To apply for this position, please send your CV to
jobs@yonjamedia.com--
|